The video game god himself, the man who made, Mario, Zelda, Donkey Kong and Starfox, game designer Shigeru Miyamoto has stated that Nintendo is no longer concerned with the casual gaming market. In a recent feature with Edge Magazine, Miyamoto explained Nintendo’s current stance was its particular need to focus on the dedicated core fan-base. Since the shift to mobile gaming, the casual and “passive” market – that Nintendo profited from in the days of the Wii and DS generation – is no longer there. Here’s what Miyamoto said on the matter:
“[These are] the sort of people who, for example, might want to watch a movie. They might want to go to Disneyland. Their attitude is, ‘okay, I am the customer. You are supposed to entertain me.’ It’s kind of a passive attitude they’re taking, and to me it’s kind of a pathetic thing. They do not know how interesting it is if you move one step further and try to challenge yourself [with more advanced games].
“In the days of DS and Wii, Nintendo tried its best to expand the gaming population. Fortunately, because of the spread of smart devices, people take games for granted now. It’s a good thing for us, because we do not have to worry about making games something that are relevant to general people’s daily lives.”
Now Nintendo hasn’t yet revealed their Quality of Life (QOL) Platform, from the knowledge we have it will focus on fun, it appears the company is stepping in the correct direction.
Now this is why I am a HUGE FAN of Miyamoto, he has never steered me wrong, let alone us. Well except Wii Music lol, but Miyamoto I have full faith in you as always, and it’s good to here from him, himself that NO MORE CASUAL FOCUS. Though if you listened to me in the first place and focused on the core since the Wii U launched the Wii U would have been doing so much better lol. Anyway, super glad to hear it, Miyamoto I will always support you!
Also, lol at Miyamoto calling the “Casuals” “Pathetic” LOL.